书目信息 |
| 书名： | Marketing management for the hospitality industry | |
| 作者： | Allen Z. Reich. | |
| 分册号： | ||
| 分册名： | 出版地： | New York : |
|
| 出版社： | Wiley | |
| 出版时间： | c1997. | |
| 页数： | xix, 530 p. : | |
| 开本： | 25 cm. | |
| 丛书名： | ||
| 中图分类号： | ||
| 科图分类号： | ||
| 其他分类号： | F713.56 | |
| 主题词： | ||
| 电子资源： | http://www.loc.gov/catdir/toc/onix05/94047535.html http://www.loc.gov/catdir/bios/wiley044/94047535.html http://www.loc.gov/catdir/description/wiley037/94047535.html | |
| 000 | 01305pam a2200301 a 450 | |
| 001 | E0729926312 | |
| 005 | 20070714154014.53 | |
| 008 | 941215s1997 nyua b 001 0 eng | |
| 010 | @a94047535 | |
| 020 | @a0471310123 (acid-free paper). | |
| 035 | @A(DLC) 94047535 | |
| 040 | @aDLC@cDLC@dDLC | |
| 050 | 00 | @aTX911.3.M3@bR43 1997 |
| 082 | 00 | @a647.94/068/8@2 20 |
| 090 | @aF713.56 | |
| 099 | @dF713.56@ex59 | |
| 100 | 1 | @aReich, Allen Z. |
| 245 | 10 | @aMarketing management for the hospitality industry :@ba strategic approach / @cAllen Z. Reich. |
| 260 | @aNew York :@bWiley,@cc1997. | |
| 300 | @axix, 530 p. :@bill. ;@c25 cm. | |
| 504 | @aIncludes bibliographical references (p. 515-522) and index. | |
| 650 | 0 | @aHospitality industry@xMarketing. |
| 856 | 4 | @3 Table of Contents@uhttp://www.loc.gov/catdir/toc/onix05/94047535.html |
| 856 | 42 | @3 Contributor biographical information@uhttp://www.loc.gov/catdir/bios/wiley044/94047535.html |
| 856 | 42 | @3 Publisher description@uhttp://www.loc.gov/catdir/description/wiley037/94047535.html |
| 906 | @a7@bcbc@corignew@d1@eocip@f19@gy-gencatlg | |
| 955 | @apc16 to sa00 12-15-94; jf03 to Subj. 12-16-94; jf04 to S.L. 12-16-94; jg07 12-19-94;aa05 12-20-94; CIP ver. pv04 05-13-97 | |
| 991 | @bc-GenColl@hTX911.3.M3@iR43 1997@tCopy 1@wBOOKS | |
| Marketing management for the hospitality industry : : a strategic approach / / Allen Z. Reich.-New York : : Wiley, , c1997. |
| xix, 530 p. : : ill. ; ; 25 cm. |
| Includes bibliographical references (p. 515-522) and index. |
| ISBN 0471310123 (acid-free paper). |
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正题名：Marketing management for the hospitality industry
索取号：F713.56/x59
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